Maintaining user interfaces is waste of money and out-dated

Does your company still want to build its own user interfaces of the customer web-sites? Do you have headaches about all these new devices popping up? Android? iPad? New versions of HTML, Flash, Silverlight and so on, to be supported? All those browsers to be supported? Different screen formats? CSS-complexities? steep tooling learning curves? Cumbersome software version control? Does full support of all those (versions of) user interfaces cost you more than the content to be exposed?

Well, the answer is: Don't build user interfaces anymore. From now on they are free, they arise from nothing at the cost of not a single dime - in fact at no cost at all - within days or even hours after you unlock your data. At a diversity you never could have dreamed of. This is no fairytale, but reality at this very moment.

Months before we - at Dutch Railways - published our mobile app to supply travel information, a full high quality equivalent was made available to the public domain by someone we didn't know and we didn't pay.

The world is changing rapidly. Witness this great momentum and be part of it. After watching the video below your conception of user interfaces will never be the same anymore. This is only the beginning...